CLink Media is a Flagship Awardee of the Grant for the Web

CLink Media, Inc. (CLink) is proud to announce becoming a flagship grant awardee from the Grant for the Web – an Interledger Foundation program. 

CLink launched an interoperable toolset over a year ago for asserting attributions and rights and for licensing online content. The infrastructure was further enhanced during the year by adding features such as support for Google Image Licenses, integration with Digital Asset Management ecosystems, and content authentication by certified archive.  CLink has also been active in standards organizations through membership and participation in both the Content Authenticity Initiative (CAI) and the Coalition for Content Provenance and Authenticity (C2PA).

Interledger Protocol (ILP) is one of the most flexible online payment systems today. ILP facilitates one-off and streaming payments with both traditional and crypto currencies. ILP is well-suited for peer-to-peer monetary transfers with transaction costs at a fraction of legacy payment systems.  The Project supported by the grant will demonstrate the integration of ILP with the CLink platform.

The Grant for the Web-funded Project seeks to address the shortcomings of current online monetization for content in these areas:

  1. Authenticating sources with tools proposed by recent initiatives.
  2. Managing complex rights-holding and permissions. Rights-holding is often shared and delegated in complex ways.
  3. Handling multiple payees. Shared rights-holding means a single payment may need to be distributed among several – sometimes many – recipients to support decentralized commerce.

Both ILP and the CLink platform utilize energy-efficient technologies. ILP is inspired by TCP-IP, the transmission protocol that routes today’s internet traffic. The platform is built on the Digital Object Architecture which is considered an extension of the Internet architecture. ILP and CLink are both interoperable with blockchain technologies but neither relies on blockchain. The CLink platform can operate in distributed, federated, and centralized network environments.

The Project will create and demonstrate tools which integrate the distribution of single ILP payments to multiple payees with content authentication, and licensing for real-world use cases.